This is a dope idea.
We’ve seen several unique ways of revealing new sneakers over the past few years. This latest stands out not by offering an endless string of teasers or crystal clear HD video, but rather, a playful hand drawn style. That’s what British illustrator Josh Parkin did in conjunction with Leeds’ The Chimp Store, coloring up a series of forthcoming Nike Sportswear styles with playful backdrops suggesting a story deeper than the silhouette. The Nike Air Classic BW x Jaws homage above is the only one making an overt pop culture reference, so have a closer look to see what Parkin sees on the horizon and stick with Sneaker News for release info on the real thing.-via SneakerNews